Dell Technologies is widely known for its computers, but less recognized for its accessories — cables, headsets, keyboards, and more.
I was hired by a UK-based agency, in partnership with Dell, to coordinate a LinkedIn campaign in France targeting enterprise account representatives. I pre-selected and briefed speakers, created campaign content, and managed the live event.
The campaign reached senior decision-makers across France, generated strong engagement, and highlighted a lesser-known part of Dell’s offerings, boosting visibility and credibility among top-tier clients.
Key highlights:
Created targeted content for a highly specialized audience
Validated content at multiple levels within a large organization
Managed strict brand and style guidelines
Responded quickly to ensure a smooth, well-coordinated event
Stef Lait
“I've had the pleasure of working with Amandine for over a year as part of a European digital marketing team working in partnership on behalf of our client. She is a very intelligent, honest and hard-working marketer with lots of enthusiasm and puts a great deal of care into her work. Always responsive and dependable with insightful suggestions and helpful feedback, I wouldn't hesitate to recommend Amandine and look forward to working with her again soon.”
